So, you want to become a personal trainer and grow as a fitness influencer? Good news—you absolutely can! But doing both takes strategy, consistency, and most of all, a strong online presence.
In this post, we’ll break down how to combine personal training with social media influence, build trust, and attract clients—and how a great website can pull it all together.
💡 P.S. Want to skip the tech headaches and get a professional fitness website designed for you? Click here to view my Fiverr gig.
Before posting workouts and transformation photos, you need a personal trainer business plan. That means:
Knowing your niche (weight loss, strength training, athletes, moms, etc.)
Structuring your services
Setting clear goals for both client work and content creation
Your personal training business should support your influence—and your influence should support your business.
To grow on social media:
Be real, consistent, and educational
Use Instagram, TikTok, and YouTube to share quick tips, behind-the-scenes, and success stories
Engage with followers—don’t just post and ghost
Create a content plan using your personal trainer marketing strategy
The secret? Treat content like a product—and your brand like a business.
The smartest fitness influencers aren’t just posting—they’re selling:✅ Online coaching✅ Workout plans✅ Meal guides✅ Membership communities
This is where your fitness site comes in.
🌟 I design websites that help fitness coaches and influencers launch and grow their online personal training business—even if they’re just starting out. Click here to get your site started on Fiverr.
Yes, your Instagram bio is not enough. You need a site to:
Show what you offer
Book clients or sell programs
Share testimonials, videos, and fitness content
Make your business look legit—even if you’re just starting
No matter how big your social media gets, your website is the one place you own. It brings all your efforts together.
People hire trainers they trust. They follow influencers who educate, entertain, or inspire. When you combine both, you become powerful.
Use your website, your content, and your voice to show the real benefits of a personal trainer—and how you deliver results.
Whether you’re building a personal training business plan, growing your reach as a fitness influencer, or starting your online training business—you need a home base.
👉 Click here to get your website started on Fiverr.Let’s make your brand look as strong as your workouts.
